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Al Frank Asset Management acquires tactical ETF portfolios


Al Frank Asset Management, one of the oldest private boutique money managers in the US, has acquired Innealta Portfolio Advisors, a quantitative asset management firm specialising in the creation and tactical management of exchange-traded fund portfolios.

Innealta has over USD650m in managed assets, increasing AFAM’s total managed assets by more than 100 per cent to nearly USD1.1bn.

In the past 12 months, AFAM has added a significant number of large distribution partners who will now benefit from the Innealta ETF portfolios.

"We are very excited to expand the AFAM platform with Innealta’s unique approach to tactically managing portfolios. This acquisition marks our most recent step in an aggressive plan for building a boutique provider of world class investment expertise and solutions for the evolving needs of advisors and individual investors," says Jeff Montgomery, chief executive officer of AFAM. "We are building a firm focused on delivering platinum level services to discerning advisers and high net worth clientele."

Innealta manages multiple portfolio strategies based on a proprietary econometric model developed by founder Jeff Buetow. Offerings include tactical risk-based strategies, a tactical fixed-income strategy, and a set of country and sector rotation strategies.

Buetow will serve as chief investment officer of Innealta, which will operate as a separate and distinct division of AFAM. The acquisition will create no changes to the construction methodology or the operations of the tactical ETF portfolios and Buetow will continue to manage them.

"AFAM brings an exceptionally strong management team, as well as incredible distribution skill and resources, that Innealta can leverage as it continues to grow," says Buetow. "Our mission in combining with AFAM is to continue assisting clients with strategies that both preserve and enhance wealth. We believe in delivering innovative products that harness the benefits of ETFs and provide investors with exposure to multiple asset classes and investment styles in highly liquid, low cost portfolios."

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