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Berry strikes strategic administration partnership agreement with SEI


Private client wealth manager Berry Asset Management has struck a strategic administration partnership agreement with SEI (NASDAQ: SEIC). Berry hopes that the link-up with SEI will ensure it remains well positioned to maintain its consistently high quality customer service offering, which has seen the firm win numerous industry awards for the quality of its client reporting over the years.

Berry Asset Management Chief Executive Officer, Jamie MacLeod (pictured), says: “As wealth managers we are working in a fast-moving and ever-evolving environment. SEI is a world leader in the field of administration services, working with some of the highest quality and best known names in the world of Financial Services, so this is great news for our current clients, and for our future clients. By investing in SEI’s market-leading technologies, and working in close collaboration, we can focus on our core activity, managing assets (and investment reporting) for High Net Worth Individuals and supporting our introducers, whilst SEI delivers some, but not all, of the administration support function.

“Our partnership with SEI represents a very significant investment in time and financial resource for our business, and it makes good sense for Berry to deploy its resources in this way. SEI offers industry leading portfolio management support tools, with highly impressive management reporting facilities, and is capable of catering for the highly tailored aspects of our business. We are confident that the benefits derived from entering into this collaboration will be considerable. The transition to SEI will be seamless for our clients and for introducers, and the partnership will deliver a platform on which we can expand our offering, whilst continuing to deliver a first class service – something we are widely known and respected for. This is the right choice for our clients, introducers and for Berry staff, and we are all enthused at the prospect of working further with the SEI team having spent the last year getting to know them.”

Ryan Hicke, Managing Director of SEI’s Global Wealth Services in the UK, says: “Berry is a widely respected, award-winning brand in the UK wealth management space, which exemplifies client service and investment excellence. We have worked closely over the past year with both their client teams and executive teams to jointly develop a model where Global Wealth Services can provide an infrastructure to deliver to Berry’s current premium levels. We are excited to be a partner in Berry’s continued success. This relationship is another positive signal to the market of the growing acceptance of Global Wealth Services for UK Private Client Managers serving HNW clients.”


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