ETF Securities (UK) has hired former NSBO executive Peter Lidblom as head of Nordic region.
He will report into Isabell Mössler co-head EMEA sales.
In his new role, Lidblom will manage the group’s relationships with key financial institutions, with particular focus on Denmark, Sweden, Norway and Finland.
He brings 16 years of international banking and sales experience to the role and was most recently at NSBO, an institutional broker, where he was responsible for China macro/sector thematic sales to Nordic institutional investors, banks and corporations and more recently selling ETF best execution services in Europe following a joint venture between NSBO and Wallach Beth Capital in New York.
Prior to his time at NSBO, Lidblom headed up the equity finance and prime finance product sales team at Nordea, and held various positions at SEB in Sweden and the UK.
Isabell Mössler, co-head of sales in EMEA, says: “We are very pleased to welcome Peter to ETF Securities. He brings a wealth of experience and local expertise to the team and will work closely with clients to find solutions to their investment needs.”