St James’s Place, the wealth management group, is launching a philanthropy service in conjunction with the Charities Aid Foundation (CAF) to assist clients to make charitable donations.
The new service will highlight the benefits of philanthropic giving to clients as St James’s Place believes that many of its over 300,000 clients want to make charitable gifts each year, but for various reasons do not always make a donation.
The new service allows clients to choose their beneficiaries and make donations in a simple and discreet manner supported by the advice of their St James’s Place Partner.
Alexandra Loydon, head of private client services, St James’s Place, says: “As part of our holistic approach to financial planning, we want to help clients so they can gift easily when they want and to whom they want, whilst ensuring they receive the best philanthropic advice. Families often use philanthropy as a platform to promote shared values across generations; so, if it’s important to clients, it’s important to those who advise them.
“St James’s Place recognises the importance of charitable giving and last year the Partnership and St James’s Place contributed GBP4m to the St James’s Place Foundation. Clients also want to see their philanthropic capital working as hard as their investment capital, and working with the CAF we can help them achieve this.”
Mike Packham, head of private clients, Charities Aid Foundation, says: “CAF is delighted to be working in partnership with St James’s Place to provide a full range of philanthropic services in order to support their clients and to make charitable giving straightforward and enjoyable.
“Like St James’s Place, CAF aims to develop long-term relationships with clients, so that we can guide individuals and families through their philanthropic journey. The combination of professional holistic financial planning by St James’s Place, and CAF’s expertise and range of solutions in making charitable giving easy at minimum cost, makes this an ideal partnership that can only benefit St James’s Place clients.”
