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Golden Charter appoints senior business development exec

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Later life planning firm Golden Charter has added Simon Cocker to the firm’s team to build and lead its corporate partnerships strategy.

With a wealth of experience in the financial services sector, the business development specialist is tasked with establishing long-term partnerships with a wide range of blue chip organisations, allowing their customers a full range of later life planning solutions.
 
Cocker joins Golden Charter from Royal London Group, having spent four years as head of new markets for the mutual life and pensions company. Previously, he held senior sales positions with Dunfermline Building Society, Intelligent Finance and Bank of Scotland.
 
Golden Charter currently works with a number of affinity partners from the financial services arena including AXA Sun Life Direct, Scottish Friendly and several building societies. Cocker’s experience and network of contacts within this sector will cultivate new relationships, increasing the planning company’s market share and offering partner organisations new value-added products to add to their existing proposition.
 
Cocker says: “I’m delighted to be joining Golden Charter at such an exciting time for the company. Having experienced a period of very steep growth in recent years, Golden Charter is now able to offer other successful organisations the rare opportunity to enter a rapidly expanding marketplace.”
 
Golden Charter director of partner sales Mark Moran says: “We’re very pleased to welcome Simon on board to lead our drive into corporate partnerships. His valued expertise will significantly bolster the existing team which has helped Golden Charter to achieve significant gains in market share over the past four years. Simon’s appointment represents another element of our long-term strategy to develop new partnerships over the coming years.”

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