GSV Asset Management and Gentry Financial Group have launched GSV Financial Group, which will operate four principal businesses previously managed under the Gentry brand.
The four brands are:
• GSV Ventures (formerly Gentry Venture Partners LLC)
• GSV Securities (formerly Gentry Capital Advisors LLC)
• GSV Equity (formerly Gentry Venture Management LLC)
• GSV Investment Advisors (formerly Gentry Private Wealth Management LLC)
As part of the transition, Gentry Financial Group, the parent company for these businesses, will re-brand as GSV Financial Group.
According to Larry Aschebrook, Gentry’s founder and CEO of GSV Financial Group, the alignment with GSV will support the firm’s efforts to provide a differentiated financial services platform for high net worth individuals, family offices, and institutions.
“We believe that joining forces with GSV will provide enormous benefits for our clients and will support the long-term strategy and goals of our business,” says Aschebrook. “GSV’s access to the most dynamic private companies, coupled with its vision of connecting the Global Silicon Valley, is compelling.”
Founded under the Gentry brand in 2008, GSV Financial Group operates in two primary verticals: 1) capital formation and 2) capital preservation and appreciation. Whether as a principal investor through GSV Ventures or as a financial advisor through GSV Securities, the capital formation business provides growth capital for the world’s most compelling, fastest-growing companies. GSV Investment Advisors, the capital preservation and appreciation team, employs a sophisticated asset allocation approach coupled with analytical investment screening and selection criteria to help its institutional and private wealth clients achieve their financial goals.
“We are pleased to welcome Gentry to the GSV family,” says Michael Moe, founder and co-managing partner of GSV Asset Management. “The Gentry team has earned a reputation for excellence and innovation, and we are proud to add their talent, services, relationships, and experience to our constellation of key partners.”
The GSV Financial Group brand will launch immediately and the company will maintain offices in Chicago and Silicon Valley.