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Vident Financial reaches USD1bn AUM milestone in one year


Almost a year after the launch of its first exchange-traded fund, Vident Financial has reached the USD1 billion assets under management (AUM) milestone.

Vident launched in early 2013 with a vision to start both a company and investment solutions that sought to truly place the needs of investors first. Investor sentiment was still recovering after a global recession and Vident went back to the drawing board. Its goal was to create systematic, rules-based investment solutions that adhered to timeless economic and finance principles through multiple process layers.
“We continue to be humbled by the success of Vident’s principles-based solutions,” says CEO and cofounder Nick Stonestreet. “We believe that this really goes to show that investors want to see that their investments are anchored to something resilient—something like time-tested principles.”
Vident launched its first solution, the Vident International Equity Fund (VIDI), a year ago on 30 October 2013. VIDI seeks to track the performance of the Vident International Equity Index. This index strategy seeks to identify developed and emerging countries outside the US that promote human productivity, as measured by over 50 different research metrics. VIDI recently celebrated its first birthday and announced that it would soon be reducing the expense ratio nearly ten per cent, from 0.75 per cent to 0.68 per cent effective 1 March 2015. VIDI has amounted more than USD712 million in assets to date.
The second fund, Vident Core US Equity Fund TM (VUSE), seeks to track the performance of the Vident Core US Equity Index. This index strategy seeks to identify US companies they believe to exhibit exemplary levels of corporate leadership and governance, accurate financial reporting and whose stocks are trading at attractive valuations. VUSE has steadily gained over USD190m in assets since its launch earlier this year.
Vident recently rounded out its suite of core products by launching the Vident Core US Bond Strategy ETF, (VBND) which seeks to track the performance of the Vident Core US Bond Strategy Index. This rules-based strategy index is designed to try to diversify some of the risks (credit, inflation, counter-party and star-manager) associated with fixed income strategies through the use of time-tested economic and investment principles. Less than one month after VBND’s launch, it already has over USD123m in assets. 

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