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First Foundation appoints industry veteran Eisfelder as MD


First Foundation has hired Jeffrey Eisfelder as a Managing Director within the firm’s  wealth advisory division.

In his new role, Eisfelder will partner with a team of investment, planning and trust experts to draw upon the resources of First Foundation Advisors to help clients understand and plan for important financial goals.
“This has been an exciting year for First Foundation – we’ve been expanding regionally, we just celebrated our first year as a publicly traded company, and we’ve brought on some exceptional new colleagues, among them Jeff Eisfelder,” says John Hakopian, President, First Foundation Advisors. “Our ‘community-centric’ brand of wealth management resonates with our clients and has been fuelling our measured growth.”
Eisfelder has 20 years of investment and wealth management experience. Prior to joining FFA he was a Vice President and Senior Financial Advisor at City National Bank and Chief Investment Officer and Managing Director at Lido Advisors.
“I’m honoured and privileged to be joining the First Foundation team. What appealed to me most about the firm was the comprehensive nature of their offering,” says Eisfelder. “From retirement to insurance to investing to banking, First Foundation truly is a one-stop solution for clients and their families. I couldn’t be more excited to call the firm my new professional home.”

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