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CrowdInvest launches crowd sentiment-weighted ETF


The creators of the CrowdInvest Wisdom Index (CROWDWIS) and the Crowd-Invest mobile application have launched the CrowdInvest Wisdom ETF (WIZE), an exchange-traded fund that tracks CROWDWIS. 

WIZE, which is now trading on the NYSE, allows investors to achieve exposure to a diversified index composed of US-listed equities weighted by sentiment built by an independent, diverse crowd.

CrowdInvest says that WIZE is designed to harness the democratised opinions of users, not the opinion of biased portfolio managers. WIZE is an alternative to more common passive index-based strategies. App users’ bullish or bearish views on stocks determine the selection and weighting of the 35 equities in the rules-based CROWDWIS. CROWDWIS outperformed the S&P 500 during its first year by 147 basis points (7 January, 2015 – 7 January, 2016). The index was down 0.56 per cent for the year ended Jan. 7, 2016 versus the S&P 500 down 2.04 per cent on a total return basis.

“WIZE is a smart-beta product in that it provides an alternative weighting to broad US stock market exposure and the ETF puts the average investor in position to own an investment that they can influence themselves,” says Martin Mickus, founder and Chairman of CrowdInvest and 20-year veteran of the financial services industry. “Investors can incorporate WIZE into their portfolios by reallocating some of their core S&P 500 holdings into this fund. Additionally, people can look at WIZE as a tool to demonstrate their frustration with the underwhelming performance of the average portfolio manager.”

In the interest of staying true to a crowd sentiment-weighted portfolio, the CrowdInvest Wisdom ETF rebalances on a monthly basis in response to changes in user sentiment.

“WIZE incorporates a strategy that focuses on the crowd; it captures the natural opinions of these independent and diverse individuals, and demonstrates that their opinions as a group has the potential to outperform that of traditional portfolio managers,” says Annie Wyatt, CEO of CrowdInvest. “The purpose of CrowdInvest is to capture tomorrow’s trends of the digital and tech industries, and apply them to an investment product that anyone can access. As part of the crowd, investors collectively contribute to the construction of a competitive index and investible product. As evident in CROWDWIS’ first year of performance, the many certainly have the potential to outperform the few, which is a testament to the legitimacy of the Wisdom of the Crowd theory.”

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