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Van Zwam launches Defined Value Diamonds


Van Zwam has launched Defined Value Diamonds (DVDs) a new investment-grade diamond asset that the firm claims will revolutionise the portfolios of individual investors.

According to Van Zwam, DVDs are a solid alternative investment that comprehensively answer age old diamond purchase concerns, and are ideal for those looking for a tangible asset, or seeking the ultimate in wealth security.
As McKinsey & Company’s Perspectives On the Diamond Industry reveals, diamond production is set to decline over the next decade. At the same time, global wealth continues to increase so the demand for high-specification, high-quality, and consistent engagement diamonds will continue to grow. Van Zwam is bidding to capitalise on these diamond industry trends.
“Like Microsoft or Apple, we did not invent a new technology, rather we recognised that existing analytical technologies and third-party verification enabled us to create an understandable, defined value investment asset,” says Van Zwam president Sean Cohen. “With the advent of Defined Value Diamonds, diamonds have become a stable, purchasable, tangible asset, that is easy to buy, value, and resell. And on average, diamonds of fine engagement quality have seen 5 [er cent growth per annum.”
“Every DVD is cut to highest cut grade rated by the Gemological Institute of America (GIA) – Triple Excellent,” says Cohen, “This eliminates the variable of the diamond cut quality, the most overlooked in valuation. We then utilize the laboratories of the GIA to identify and document each of the remaining characteristics necessary to determine its value. Then Gemprint takes each diamonds ‘fingerprint’, so it can be identified at any time.”
Van Zwam goes a step further, grading these diamonds to narrower tolerances than the GIA. This eliminates any debate about the diamonds characteristics and therefore its value.
Each diamond is hand selected to be of sizes and qualities most in demand for engagement rings globally.
Van Zwam sells DVDs directly to consumers at the same price that jewellery retailers pay for inventory of the same quality, the Polished Trade Price or PTP.
Van Zwam can quote the value of each DVD by phone from its DVD disc, GIA or Gemprint numbers.
Van Zwam’s resale policy also enables owners to resell each DVD at the then current PTP.
DVDs range in price from as low as USD1,000 and can be configured to USD500,000 and above.

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