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Lucia Perchard, ZEDRA

ZEDRA appoints client director


ZEDRA has expanded its senior management team in Jersey with the promotion of Lucia Perchard (pictured) to client director.

ZEDRA says the promotion recognises Perchard’s achievements and expertise, and reflects the business’ dedication to provide client-facing directors.
In her new role, Perchard will continue to manage a wide variety of client relationships and complex structures. She is responsible for an extensive client portfolio of high net worth clients, predominately residing within the Middle East.
Prior to her promotion, Perchard held the position of associate director. She has over 18 years’ experience in the Trust industry and has held a variety of senior positions.
Throughout her career, Perchard has developed a multitude of complex and demanding structures for clients, including FTSE 100 and 250 companies and UHNW individuals. She has experience working with cross-jurisdictional clients and has worked with lawyers and tax advisers on issues that arise with multi-jurisdictional assets and beneficiaries.
For the past seven years, Perchard has focused her expertise within the private client sector. She is a member of STEP and a tutor for the Institute of Chartered Secretaries and Administrators (ICSA). She is actively involved in the technical training of ZEDRA’s employees.
ZEDRA currently employs more than 320 people in 10 jurisdictions and the senior management Team looks after 130 people in the Jersey office.
Ashley Cox, managing director for ZEDRA, Jersey, says: “Lucia’s promotion is a reflection of her professionalism, experience and unique expertise. She is highly valued within the ZEDRA team, with a reputation for building strong client relationships and establishing highly complex structures. Lucia adds significant value to our senior management team and helps ensure that our clients have access to the highest level of expertise.”

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