Hartford Funds has launched a whiteboard video series, Strategic Beta ETFs Explained, which provides advisers and investors with brief lessons ranging from the basics to the intricacies of strategic beta.
“As the strategic beta category continues to grow both at Hartford Funds and in the marketplace at large, it’s important for investors and advisors to understand the role these products can play in portfolios and how to effectively implement them,” says Ted Lucas, head of systematic strategies and ETFs at Hartford Funds.
“We created the ‘Strategic Beta ETFs Explained’ video series to break these concepts down into a digestible and engaging format so advisers and their clients can make better informed decisions to help investors reach their long-term goals.”
The series will explore everything from high level strategic beta concepts to details about how these ETFs can operate within a portfolio.
The rationale behind creating the series stems, in part, from a Hartford Funds survey, which revealed that a lack of familiarity with these investment products has prevented both advisers and investors from exploring strategic beta strategies.