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Direxion Advisors launches new suite of ETFs for long-term investors

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Direxion Advisors has launched Portfolio+ ETFs, a new family of exchange-traded funds (ETFs) that offer access to manageable levels of added daily exposure to magnify returns, in a cost-effective, transparent, liquid structure.

The funds provide 25 per cent added daily exposure to popular broad-based indexes targeted by advisors. The lightly leveraged solutions can be applied to common asset allocation strategies to seek greater upside potential over time. Although intended for use by investors who monitor their portfolios, their low leverage point allows them to be managed within a longer-term portfolio.
 
Two of the funds already have a three-year track record, as they were previously part of the Direxion ETF family.  They now have new names and ticker symbols.
 
The funds, explained in detail at portfolioplusetfs.com, are the first of their kind, and a new set of solutions that allow advisors to: target increased daily exposure to well-known broad based indexes; maintain the integrity and risk profile of their holdings within classic asset allocation portfolios; and provide magnified returns in order to seek outperformance over time.
 
The new funds are: Portfolio+ S&P 500 ETF (formerly Direxion Daily S&P 500 Bull 1.25X Shares); Portfolio+ S&P Mid Cap ETF; Portfolio+ S&P Small Cap ETF (formerly Direxion Daily Small Cap Bull 1.25X Shares); Portfolio+ Developed Markets ETF; Portfolio+ Emerging Markets ETF; and Portfolio+ Total Bond Market ETF.
 
“Over time, a small amount of added exposure can make a significant difference,” says Andy O’Rourke, Managing Director at Direxion. “At the right price point, just a 25 per cent boost allows advisors who already manage a diversified strategy to seek out additional risk-adjusted returns in a manageable way.”
 
“Over the past decade or so, increased correlation, the inability to outperform passive indexing, and fee compression all put pressure on advisors to prove their worth,” says Sylvia Jablonski, Managing Director at Direxion. “Traditional diversified asset allocation has worked well for decades. These new ETFs are a way to get just a little more out of those allocations, and maybe set yourself apart from your competitors.”

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