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New online wealth manager Tiller launches


Tiller, a new online wealth manager offering actively managed funds and themed investment baskets alongside low-cost passive investment products, has launched. 

Tiller, whose founders have each spent over 30 years in the capital markets industry, says its aim is to provide clients with a premium service backed by the techniques and technology previously only available to the super-rich and institutional investors.
Tiller combines both a qualitative and quantitative approach. The investment team uses its qualitative experience to select the most appropriate funds for use in Tiller’s portfolios and to help monitor global events that may cause exceptional market conditions. They back this up with an intelligent algorithm that continually monitors market conditions and their clients’ personalised portfolios every day and, if necessary, rebalances them to ensure they remain optimised for the client’s risk appetite. 
Tiller says the modular design of the platform makes it an ideal partner for institutions, such as private banks and asset managers. Its various components can be white-labelled, customised and integrated to an institution’s existing infrastructure.
Tiller’s clients can monitor and manage their portfolio 24/7 via a mobile, tablet or desktop and can model the impact of switching strategy before making the final decision. In fact, unlike many wealth managers, Tiller allows users to identify their risk profile, choose a portfolio and interrogate every holding before opening an account.
Ian Cadby (pictured), Chief Executive Officer and Co-Founder of Tiller, says: “Tiller offers a sophisticated and premium investing experience. We are professional investors who saw an opportunity to embrace technology rather than technologists who saw an opportunity in the world of wealth management. We have developed a fusion of talent, techniques and technology that is a leap forward to the next generation of online wealth management”.
“We have had incredibly positive feedback from investors and institutions, invariably saying our technology is the ‘best they’ve seen’. We have a supportive shareholder-base, comprising entrepreneurs across financial services, media and technology, as well as a promising pipeline of opportunities with some deals already at an advanced stage.”
Jonathan Wauton, Chief Investment Officer and Co-Founder, says: “How wealth managers perform in turbulent markets is a true mark of their skill. In our previous company, we were recognised both for our achievements in investment management as well as proprietary technology. Irrespective of whether it is our ETF-only portfolios or blended, we never leave your money to the fate of the markets. We combine intelligent technology and proactive management. This approach gives discerning investors peace of mind about risk and performance, at an affordable fee.”
With a minimum investment of GBP10,000, an account can be set up in as little at 15 minutes – from ‘curious to compliant’ in a flash and with advanced passport recognition technology incorporated in the process. Fees range from 0.75 per cent for the core portfolio of ETFs to 0.9 per cent on portfolios incorporating actively managed funds and themed investment baskets. ETF portfolios have an underlying fee of typically 0.25 per cent and active portfolios have an average underlying fee of 0.54 per cent. There are no other additional charges for custody, administration, or for making trades or withdrawals.
Tiller has been designed for private investors as well as institutional partners including private banks, insurers, asset managers and financial advisers. The platform is powered by SEI investments’ comprehensive operating platform designed to support sophisticated wealth managers and private banks. 

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