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Key Partnerships hires National Account Manager


Key Partnerships, the equity release referral service for the UK’s equity release specialist Key, has strengthened its senior team with the appointment of Kay Westgarth as National Account Manager.

Most recently, Westgarth worked as a National Sales Manager for Paymentshield and worked as a senior manager handling annuities for Prudential.
Her career spans more than 17 years within National Sales and Account management, including 10 years as a National Broker Manager for Lloyds Banking Group, where she made a significant impact to driving the business performance of brokers, developing affinity relationships and managing the networks for Assets Finance Division. At Key Partnerships, Westgarth will be responsible for managing a panel of networks, Mortgage Clubs and National Mortgage Brokers and will report directly to Jason Ruse, Head of Key Partnerships.
Jason Ruse says: “I am pleased to welcome Kay to the team as we look to grow the business and expand our reach within the equity release market. Kay’s knowledge and expertise will undoubtedly prove to be beneficial as we continue to build relationships and form effective business partnerships. With the addition of Kay to our team, I know our partners will be in safe hands”.
Westgarth says: “I am absolutely delighted to be joining Key Partnerships at such an exciting time. It’s a fantastic opportunity to help drive customer acquisition, to implement and develop new strategic business relationships whilst optimising opportunities from existing supporters.”
Key Partnerships is a B2B referral service providing a whole of market equity release solution for introducers and their clients, through parent company Key; leading specialist provider of financial solutions to the over 55s. Over 7,000 introducers encompassing IFAs, mortgage brokers, accountants, solicitors and estate agents are registered to refer business to Key Partnerships. In return for a referral, intermediaries earned on average GBP1,341 in 2017 on completion of their client’s loan.

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