Amplify ETFs has launched the Amplify International Online Retail ETF (XBUY), an index-based ETF that seeks exposure to international companies expected to benefit from the increased adoption of e-commerce around the world.
A complementary product to the firm’s flagship Online Retail ETF, (IBUY), companies in XBUY’s portfolio fall within the same three e-commerce business segments: marketplace, traditional retail and travel.
“Many of the fastest growing e-commerce markets reside outside the US, primarily in developing countries where mobile devices are stoking demand,” says Christian Magoon, CEO of Amplify ETFs. “XBUY presents a compelling opportunity for investors to capitalise on this international growth, a segment where 80 per cent of total online retail sales in 2018 were from countries outside the US.”
XBUY seeks investment results that generally correspond to the EQM International Ecommerce Index (XBUYXT). The rules-based index is comprised of a diverse group of non-US companies that generate at least 90 per cent of their revenue from online and virtual retail sales.