SEC adopts new rule on ETFs

Just as ETF Express was going to press, news came in that the SEC has announced its new rule and amendments on ETF regulation. Read our report on this in this week’s newsletter.

In other news, it’s all in the brand says Larry Medin, founder and CEO of Brandometry and ETF BVAL, which attempts to achieve returns from analysing the amount of important a brand has in a company’s success. It is an old-fashioned value play in a new branded fashion, and even scores on the ESG front, Medin says.

The big news this week is of Goldman Sachs Asset Management’s launch of their European ETF business, with a European version of their flagship US fund, the ActiveBeta U.S. Large Cap Equity UCITS ETF. GSAM has big things planned for its new European outpost.

We also have word from Truss Edge’s Dave Shastri who talked to ETF Express about their business offering end to end solutions to new players in the ETF world in Europe. Shastri urges potential new ETF providers in Europe to keep an eye on the dollars and cents to create a viable business.

Next week, 3 October at 2.00 BST sees ETF Express columnist Algo-Chain’s Allan Lane star in our first webinar with him demonstrating to our Wealth Adviser audience how ETFs can be used in creating model portfolios. The webinar is open to everyone – find more information here

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Beverly Chandler,
Managing Editor, ETFexpress

Companies in this issue

Goldman Sachs Asset Management
Innovator Capital Management
Truss Edge



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