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InvestX launches GEM trading platform providing access to pre-IPO giants


InvestX, a private equity marketplace that allows broker-dealers to trade in pre-IPO giants, has launched a new trading platform, InvestX GEM. 

The platform allows broker-dealers to easily transact in private equity through an intuitive, reliable, and transparent technology solution. The GEM acronym is representative of the high-growth industry, Growth Equity Marketplace.

With decades of experience and industry expertise in the private market sector, InvestX navigates the complexities of transacting in the private markets for its clients. InvestX GEM was designed to deliver broader access, liquidity, and innovation through real-time information, price-discovery and technology. GEM eliminates the typical long holds of private investing and allows for block and single share trading. The platform is a cloud-based solution that can be connected via a web-based login or a FIX protocol, which integrates directly with the back-end systems of broker-dealers, further facilitating the electronic trading of private securities.

“Last year we saw an enormous influx of pre-IPO giants going public and doubling in their trading debuts from their set IPO price,” says Marcus New, CEO and Chief Entrepreneur of InvestX. “As this asset class continues to explode, we are excited to introduce a next generation electronic platform to more easily facilitate private market transactions. We continue to work to democratise investing in private equity, and our marketplace does just that by creating new opportunities for accessing and trading in the once elusive private markets.”  

The launch of InvestX GEM comes on the heels of the company’s significant investment in the US with a new headquarters established in New York City, as well as the appointment of Brian Schaeffer, as Managing Director, Head of Business Development. Prior to InvestX, Schaeffer was the Founder and President of Clearpool Group. “InvestX GEM is democratising the private equity markets by creating a trusted marketplace for the sell side to invest in private securities,” says Schaeffer. “We have designed a platform and user interface that has the same tangibility that traders are familiar with.”

InvestX GEM connects broker dealers with access to shares of private billion-dollar technology companies and offers them a platform to trade these shares. The company differentiates itself by providing its broker-dealer clients with FIX connectivity for real time information and trading. InvestX’s decades of experience and industry expertise of the private markets have yielded its clients favourable returns, delivering on the firm’s initiative to provide transparency and value to its investors. This extensive expertise in this market has culminated in the development of InvestX GEM.

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