Bringing you live news and features since 2006 

Openwork Partnership and Embark Group deepen strategic relationship


The Openwork Partnership and Embark Group (Embark) have agreed Heads of Terms on extending their existing distribution agreement to 2026 as they strengthen their strategic relationship. This concludes a successful year working together following Embark’s acquisition of Zurich’s Investment and Retail Platform. 

The Openwork Partnership is one of the UK’s largest and longest established financial advice and investment networks and is a cornerstone client of Embark. It is one of the largest distribution partners of Advance by Embark, with the majority of The Openwork Partnership’s wealth advisers on the platform. Advance by Embark is a multi-award-winning adviser platform and is The Openwork Partnership’s primary wealth platform for new business. 

Embark and The Openwork Partnership will continue to work closely together on developing the platform proposition to open up market access to the next generation of clients and further enhance the experience for existing clients.  

The agreement underpins The Openwork Partnership’s strategic plans for growth and investing in technology in its wealth business, focused on broadening options and products. 

Mike Morrow, Chief Commercial Officer at The Openwork Partnership, says: “Advance by Embark is an award-winning platform with a strong track record of innovation and we look forward to cementing a genuine partnership approach following a successful period of due diligence. The long-term agreement enables us to build on our shared goals and ambitions for the benefit of our advisers and their clients.” 

Phil Bungey, Chief Operating Officer, Advance by Embark, comments: “This agreement is a reflection that our partnership is working exceptionally well and that we have been able to deliver on our commitments to service and delivery. The Openwork Partnership is a highly valued customer and partner and it’s really exciting to cement our long-term collaboration, setting out the strategic direction for the next five years. We are looking forward to building on what we have already achieved, continuing to provide value to The Openwork Partnership and its network of advisers.”

Latest News

Morningstar has published a review of the European ETF market for the first quarter 2024, which finds that it gathered..
ETF data consultant ETFGI reports that assets invested in the global ETF industry reached a new record of USD12.71 trillion..
Calastone has published an ETF white paper which examines several of the processes that take place across the lifecycle of..
Adapting product lines to fit into changing methodologies and meet shifting demand is essential to remaining relevant in the industry..

Related Articles

US ETF issuers of active ETFs are facing an increase in fees from the big custodian firms, such as Charles...
Taylor Krystkowiak, Themes ETFs
Themes ETFs opened its doors in December 2023, with an introductory suite of 11 ETFs – seven thematic and four...
Konrad Sippel, Solactive
At the end of March, financial index specialist, Solactive, published its 2024 annual report on future trends.  ...
Lorraine Sereyjol-Garros, BNP Paribas
Following changes to the French Monetary and Financial Code and of the French market authority AMF’s General Regulation, it is...
Subscribe to the ETF Express newsletter

Subscribe for access to our weekly newsletter, newsletter archive, updates on the site and exclusive email content.

Marketing by