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Hashdex names Crypto ETP and ETF leader Laurent Kssis Managing Director and Head of Europe

Crypto asset manager, Hashdex, has announced the appointment of Laurent Kssis as Managing Director and Head of Europe. 

The firm writes that Kssis will spearhead Hashdex’s European expansion as part of the firm’s ongoing efforts to help investors around the world better understand and gain a diversified exposure to the crypto asset class. To support the continental expansion, Hashdex continues to actively hire new members across London, Zurich, Paris, and Lisbon.

Kssis brings to Hashdex an extensive set of skills in crypto asset management and European crypto ETPs, as well as two decades of proven experience in Delta One trading and in the ETF market, Hasdex writes. Kssis most recently served as Managing Director and Global Head of ETPs at Swiss issuer 21Shares, where he listed more than 25 crypto ETPs across several European regulated exchanges.
The firm writes that in that time, Kssis actively contributed to the raise in assets under management from roughly USD20 million to USD1.75 billion. He also served on the issuer’s board of directors, where he was instrumental in developing and lobbying for innovative single tracker product launches for its European expansion.
“As a true pioneer in the European crypto fund management space, Laurent’s deep, extensive knowledge and practical experience will be undisputed assets to Hashdex and strengthen our leadership team,” says Marcelo Sampaio, Co-Founder & CEO of Hashdex. “His background in crypto exchange-traded products, particularly in Switzerland – which has become the leading venue for listing crypto ETPs – will be invaluable in supporting Hashdex as we accelerate our international reach, expand our global footprint with innovative institutional-grade products and services, and build pathways to connect Swiss and European investors to the crypto economy. We are honoured to have him join our team.” 
“Having spent years working on Exchange Traded Products and ETFs, and seeing this industry mature to institutional levels with trillions in assets, we are witnessing unprecedented demand for exchange traded crypto products. I am invigorated at the prospect of driving Hashdex’s strategic vision into Europe,” says Laurent Kssis. “Following Hashdex’s launches of the world’s first crypto index ETF, the Hashdex Nasdaq Crypto Index ETF (HASH11) and the recent DeFi ETF (DEFI11), I am confident that we can further create innovative yet simple, cost-effective and secure products that meet the needs of the European investors who are constantly asking for better diversified strategies. I look forward to developing the firm’s talented team to new levels as we bring compelling crypto investment strategies to institutional, private wealth and global family office investors across Europe.” 
Today’s announcement builds on Hashdex’s ongoing international expansion and position as a global pioneer in crypto asset management, the firm writes. The firm recently launched DEFI11, the world’s first decentralised finance ETF, and accelerated its US expansion through the appointments of Matthew Flood as Head of Business Development-US and Jack Song as Head of Corporate Communications and Chief of Staff-US.
Hashdex is an exclusive partner of Nasdaq and co-developed the Nasdaq Crypto Index (NCI), which benchmarks the institutionally investable crypto market. The firm also holds an exclusive partnership with Victory Capital, focusing on distributing products in the US that follow the NCI. 

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